During the week leading up to Mother’s Day (May 4-11), $1.00 from every DQ Cake sold at participating locations will be donated to Children’s Miracle Network. The funds raised stay local and will be used for life-saving equipment, research, community outreach events, educational tools and much more at the local Children’s Miracle Network member hospital.
Lindsey’s Cakes for Miracles was created by Lindsey and Sadie, daughters of Vancouver, BC DQ franchisee, Tony Lourenco. Lindsey was diagnosed with leukemia at age 12. During Lindsey’s fight, the Lourenco family experienced first-hand the crucial care provided by the medical staff at the BC Children’s Oncology Unit and felt compelled to help other children in need at Children’s Miracle Network member hospitals across Canada. Lindsey and her twin sister Sadie hatched the idea to help kids like Lindsey and give back to the community by executing the campaign in their father’s DQ restaurant. The success of the girls’ idea led Dairy Queen Canada to launch Lindsey’s Cakes for Miracles across the country.
