The newest member of the ROYALE feline family has come roaring into
the Canadian market with the launch of Tiger Towels, a soft, strong and thirsty
multipurpose paper towel. Now prowling the shelves of retailers across the
country, the launch also marks the start of a new partnership between ROYALE
and PANTHERA, the
world’s leading wild cat conservation organization, which works in partnership
with Save the Tiger Fund to conserve the world’s remaining 3,200
wild tigers.
As a proud partner, ROYALE will
donate $40,000 to the fund as well as provide ongoing support to raise
awareness and increase fundraising efforts throughout 2014, including, online and
social media support, retail point of sale material and community events.
